Hello people.

How the devil is everybody? I'm spent so keeping this intro concise and to the point, nobody wants to hear me waffle on anyways, right??

Tonight is another chapter in our '...Men Behind The Menswear' epic and comes all the way from Israel, no less. @omrimeir has a feed that features some cracking (literally) faded RGTs and some well loved/worn Red Wings plus Freenote, Pigeon Tree etc hence the none need for "waffle"! This guy was born to be featured on here...

...so sit back, relax, crack open a cold one and enjoy the thoughts of Omri as @omrimeir answers the clobbercalm 10@10.


NAME: Omri Meir AKA @omrimeir
AGE: 27
LOCATION: Haifa, Israel
OCCUPATION: Used to be a product manager for a dog food company, had a back injury, now I’m applying for school to get a Biology degree.

1. So Why Instagram?

Well there are so many good things happening over there, all those nice people. So why not?

Also I think Instagram is a lot more versatile than other social media platforms, people are more accepting and there’s a place for everyone really. It’s a really good place to do your own thing, in my opinion.

2. Why Denim, Boots, Workwear, Ruggedness?

Ever since I was a kid I wore denim. Growing up as a skateboarder and playing in punk rock bands I always had that one pair of jeans I would wear until they became unwearable (or my mom would throw them out haha). The real story though, began about six years ago on a trip I made to Thailand, when I accidentally walked into Pronto in Bangkok (knowing nothing about workwear at the time). One thing led to another and I walked out with a pair of Red Wings 8113 and a pair of PRPS one washed selvedge. About a year ago I got my first pair of raws (RGT), and that’s when things started to get real serious.

3. What are your thoughts on the rise in popularity of “Instafashion” and the community it is creating?

I think the rise in the popularity is good, you can get a lot of inspiration through Instagram these days, and most of all I think the community is fantastic. I’ve made friends all over the world through the shared interest of denim and workwear, plus I met other denimheads here in Israel thanks to Instagram (It’s very new here. there are 5 of us that I know of, you can’t get selvedge or raw denim here. Or a proper pair of boots). But on the other hand, for me at least, workwear is about quality, not quantity. I see some people that keep buying and buying, maybe to get more followers or just for the sake of it, and I think they’re kind of missing the point of it all. But then again, that’s just my point of view. As I said, Instagram has a place for everyone.

4. Top 3 brands to shop and why?

Red Wing Heritage - They’re so big, but they still manage to make a high quality product, in the US, they never “souled out”. I really appreciate it. Plus their boots look damn good.

Pigeon Tree Crafting - A one man operation. His leathercraft is of the highest standards and quality. He’s creative and genuine, somehow managing to surprise with each new product he makes. I love his stuff.

RGT - My first pair of raws (Stanton 15oz), everything they make is well thought upon, fits basically any outfit you can think of, and looks so good. Plus - a family buisness, husband and wife designing everything by themselves. I like that.

Sorry but I have to mention another brand here, hope that’s ok -

Ciano Farmer Denim Co - A small brand based in Texas, most of his things are made to order. I just recently got a pair of selvedge chinos from him, after a very long wait, but it was worth it. The attention to details and craft is simply amazing. Like nothing I’ve ever seen before.

5. Where’s your favourite place to shop these brands?

There are no denim stores here so I do all my shopping online, usually at the brand’s website. For Japanese brands I usually go to Okayama Denim and Denimio. Both are great and have amazing customer service.

6. When did you decide to voice and share your love for your threads on social media?

Not to long ago actually, I opened the account last August, not really knowing what would go in there, but it became all about the denim and workwear pretty quickly.

7. What’s the secret behind your great images; Who takes them? When are they taken? How do you capture the magic your followers enjoy so much?

There’s no secret, and honestly I don’t think my images are that good. At least not when compared to what’s out there. I’m trying to share my love for workwear and high quality craft, but I don’t have a fancy camera. Most of the pictures I post were taken with my iPhone by me or by my girlfriend @nitzan_argaman (Although recently @yonagrinberg and @krieger_san_69 had a denim hangout in Tel Aviv and there were some very nice high quality pictures taken there). I try to keep it as simple as possible. That’s me and that’s what I wear. I’m usually shocked by the nice feedback I get.

8. What feeds do you like to follow and check in on? Who should we check out?

@yonagrinberg - Really cool dude. Has an awesome feed. He was(and still is) a big inspiration to me ever since I had this account.

@vintage_engineer_boots - Has a very unique style and a great feed. He does his own thing. I really appreciate this.

@denimhound - Has a great feed and great reviews. Although he hasn’t done one in a long while. If you’re somehow reading this please do more reviews man!

9. What tips would you give new starters on Instagram to help them get there feed off the ground and successful?

I’m a starter as well, so not sure how valuable this will be but here goes -

Just do your thing, talk to people, have fun. That’s what’s important.

10. And Lucky Last, You’re going to be stranded on a desert island, you can take 1 outfit (4 items) and 1 drink ONLY with you. 
What would they be? Who made them? Why are you taking them?

Jacket - my made in USA, Iron & Resin waxed canvas jacket. I’ve had this jacket on for two winters now, works good with rain and protects you from the wind. Hopefully it’s a rainy and windy island haha.

My Freenote Cloth flannel shirt - It’s warm, well constucted and looks great

Denim - My RGT stanton 15oz. This denim can take just about anything. I’ve been wearing it for ten months straight now, it’s sturdy, looks great, the weight of the denim is the perfect balance to me. Not to heavy but not too light.

Boots - My Red Wing Heritange 875 Mocs. Those boots know how to take a beating.

Drink - Lagavulin 16 years. I think the name kind of says it all, don’t really have to add something here.

Top stuff Omri, those Stantons have had some hammer and I'm sure Karl & Leslie wouldn't want it any other way?! The second Lagavulin 16 year old taken to the island THIS week, after @thebeardedunderdog took the same on Monday. You guys know how to drink...the good shit! Looking forward to making both bottles "last" when we get there aha.

Thanks for taking the time Omri, man. If anybody reading fancies taking a shot at the 10@10 then just fire me over an email at callum@clobbercalm.com. AND that's me out, take it easy guys and have a great weekend ✌️

Peace and love 
Cal @clobbercalm.cal