Iron Heart


Regular price £299.95

This jean would survive an atomic bomb! The story is these jeans are on the limit of what can be made and the IH team had to insist that the people sewing them wore protective glasses as the sewing machine needles would randomly explode!


Slim, Low Rise

Product Specification

  • The 777 is a modern super-slim cut for IH with more taper from the knee to the cuff than most of there other options
  • 25oz super heavy, super dark selvedge denim.
  • Button fly and hidden rivets
  • Lined rear pockets
  • Belt loops sewn into waist band
  • Selvedge fly detail
  • Poly/cotton constructional stitching
  • 36" Inseam

"Iron Heart is truly in a league of their own. - you truly get what you pay for and, especially if you ride motorbikes, they are ultimately a pragmatic investment that you will never regret" - @_seandoyle_

Fabric Note

Sanforized, but unwashed - expect some shrinkage, possibly one inch in both the waist and the inseam. The waist will stretch out to approximately pre-soak/wash size, the inseam will not stretch back. All dimensions will shrink proportionately to the waist and inseam, those that are put under pressure will have a tendency to stretch back out, those that aren’t will not.

Care Information

Although raw denim can be thrown into the washing machine, we advise that you choose to soak your threads, in either a bucket or the bath in lukewarm water with a dash of washing powder and after a few hours simply remove and leave to dry flat. Please note though guys that these are only our guidelines and each brand may have it's own specific instructions so always check the tags before they get removed form the jean.


Model wears Size 31" and is 6ft with a 30" waist



Free postage on all Worldwide orders £150 and over.

Delivery charges only apply to orders under the value of £150 and the amount varies depending on shipping address and weight.


14 Day Full Refund Policy – Items must be returned in the condition that they left us, in a resalable condition with all tags and packaging included.

We will refund up to the value of £5 for any return postage cost incurred, any amount over this value will be paid for by the customer.